Listen before you build. SMALL SIGNAL is a practical English-language field guide for solo creators who want to learn from respectful customer conversations before deciding what to build or change. Its plum-and-lime field-note design makes the method easy to follow and revisit.

Work through a seven-day sequence: narrow a decision, expose assumptions, recruit without spam, explain consent and privacy, ask neutral questions about past experiences, keep useful notes, interpret small samples cautiously and choose one bounded next action. Includes invitation and consent scripts, leading-question rewrites, a 20-minute interview guide, anonymization guidance, a clearly labeled fictional worked example, offer-test boundaries and five printable worksheets.

Your download contains exactly four files: small-signal-field-guide.pdf (30 US Letter pages), editable self-contained book.html with print styling, README.md and LICENSE.txt. Read in a standard PDF viewer, print worksheets, or edit the HTML source in a text editor and open it locally in a modern browser.

For solo creators, freelancers and early-stage one-person businesses. A handful of conversations is not representative research: this process does not establish market size, prove demand or forecast revenue. No testimonials, endorsements or guaranteed sales outcomes. General educational material, not legal, financial or professional research advice. License permits private use in one business you own or operate; no resale, sharing or redistribution. Digital download only.