Getly
Short answer: itch.io is a game-first marketplace where the developer community already browses, and where the seller chooses the platform's share. Gumroad is a checkout with a storefront for creators of any kind, strongest when you bring your own audience. If you sell or buy sprites, characters, tilesets and tools, both work; they differ in fees, payouts, who handles tax and who finds the buyer. Every competitor figure below comes from their own pages, checked on 29 October 2026.
Fees at a glance
| itch.io | Gumroad | Getly | |
|---|---|---|---|
| Platform share | Seller chooses ("open revenue sharing"); the payments docs use 10% as the default | 10% + $0.50 per sale through your profile or direct links; 30% when the buyer came through Discover | Seller keeps 80% (20% take); 83-88% at monthly volume tiers; 90% on sales from the seller's own link |
| Card processing | Charged separately by PayPal or Stripe: 2.9% + $0.30 per transaction, per itch.io's docs | Not stated separately on the pricing page | Included in the take |
| Monthly fee | None stated | None ("doesn't charge you a monthly fee") | None |
| Who is merchant of record | itch.io, if you choose "Collected by itch.io, paid later"; you, if you choose "Direct to you" | Gumroad, handling sales tax since 1 January 2025 | Getly |
On a $10 asset sold to a buyer who found you through a direct link, the arithmetic is roughly: itch.io at its default keeps $1 plus about $0.59 of processing; Gumroad keeps $1.50; Getly's base take is $2, or $1 on a sale from the seller's own link. itch.io is the cheapest on paper, Getly the most expensive on a base sale. The rest of this article is about what each fee buys.
Getting paid
itch.io
With "Collected by itch.io", revenue becomes available 7 days after the purchase. You request a payout yourself once you have at least $5.00 available; there is no fixed schedule, reviews take at least 7 days and typically 10 to 14, and payouts go to PayPal or Payoneer. You must complete a tax interview; without a tax identification number, itch.io's docs say the account is subject to the default 30% withholding. With "Direct to you", money lands in your own PayPal or Stripe account and you are the merchant of record, which means EU VAT and other taxes are your job.
Gumroad
The pricing page says payout methods "vary by country", direct deposit or PayPal. Its help centre (seen on 29 October 2026 through official search results, and that article may be dated) describes weekly payouts on Fridays for sales at least about a week old and a $10 minimum balance. Check the current help centre before relying on those two figures.
Getly
Seller fees are paid on the 1st and 15th of each month in USDT or USDC stablecoins: from $5 on BNB Smart Chain, from $15 on Tron. No bank account is needed, which is the main reason sellers in countries that card processors and PayPal do not serve choose it. Buyers pay by card or USDT/USDC; PayPal is not accepted.
What a buyer of game assets gets on each
- itch.io has the deepest free and pay-what-you-want asset shelf, tied to game jams and devlogs. You can often follow the creator's updates. Per its FAQ, a project page holds a limited number of files (it recommends 10 at most), and content rules are set by itch.io.
- Gumroad is usually a creator's own shop page: what you see depends on the creator, not on a curated catalogue. Its Discover section exists, and sales made through it carry the higher 30% fee.
- Getly is a moderated catalogue: every new listing is reviewed by our team before it goes live, a paid listing must deliver real files at checkout (no "we will email it later", no file-host link instead of the file), Unity packages are checked by our publisher tool for missing scripts and broken references, every store keeps a refund window of at least 30 days and refunds are reviewed by a person. Measured on 29 October 2026, the gaming shelf holds 148 active listings with a median price of $9.50, and 10.8% are free.
Game assets on Getly worth opening
Checked on 29 October 2026, each with a detailed description, several previews and real files:
- Demon Couple Pack ($2.99): two rigged horror characters with UE5 Mannequin bone names, commercial licence stated.
- Chibi Characters Pack ($6.99): six animated stylised characters, FBX, GLB, Blender and an Unreal project, with AI involvement disclosed.
- Elf Sorceress ($1.99): a fantasy character with 4 LODs and its own locomotion set.
- Psyker ($40): a hero creature with Unreal and Unity projects, 4K textures and 35 animations.
Browse more in Character Models & Rigs and Game Assets (2D).
Which one should you use?
Choose itch.io if
- your buyers are indie developers who already live on itch.io and its jams;
- you want the lowest platform share and are fine requesting payouts yourself to PayPal or Payoneer.
Choose Gumroad if
- you have your own audience (YouTube, newsletter, Discord) and want a simple checkout with tax handled for you;
- you sell beyond games: courses, ebooks, presets from one profile.
Choose Getly if
- you cannot easily receive PayPal or bank payouts and want stablecoin payouts twice a month;
- you want a moderated catalogue where buyers know files are delivered at checkout and refunds are reviewed by a person;
- you promote your own link: sales from it keep 90%.
Most asset creators with real volume use more than one. A file can live in several shops; what does not move with it is each platform's reviews and customer list, so build those where your buyers actually are.
Sources
itch.io: creator FAQ and payments documentation (itch.io/docs/creators), checked on 29 October 2026. Gumroad: pricing page (gumroad.com/pricing), checked on 29 October 2026; payout schedule and minimum from Gumroad's help centre as shown in official search results the same day. Getly figures from our pricing page and our catalogue, measured on 29 October 2026. Fees in this category change often: check both pricing pages before you decide.
