Kajabi alternative for selling digital products

Kajabi is an all-in-one platform for people who run a knowledge business: online courses, coaching, memberships and communities, with email, a website and sales pages built in, usually paid for as a monthly subscription. For a creator whose product is a structured course and whose business runs on a mailing list, that bundle is the point. This article is for a narrower reader: someone who looks at what they actually sell and finds that most of it is a download.

What Kajabi does well

One login for the whole business. Course hosting, lesson delivery, a site, checkout, email sequences and a community live in one place. A creator does not have to wire five tools together and keep them working.

A course experience. Lessons, modules, progress and a student area are the core of the product. If your buyer's value comes from being guided through material over weeks, that experience is what you are selling, and a platform built around it is the right home.

Marketing built in. Funnels, email and landing pages sit next to the product, so launches and sequences are part of the same system. What each plan includes and what it costs changes, so read Kajabi's current plans on its own site rather than any summary, including this one.

When the product is a file, not a course

A lot of what gets sold on course platforms is not really a course. It is a workbook, a template, a spreadsheet, a checklist, an ebook with a video or two. The buyer wants the file and wants to use it on their own schedule.

For that product, a subscription platform means paying every month for a lesson player you barely use, and every buyer has to find you through your own marketing. A marketplace is the other shape: no monthly plan is needed to list, the platform earns only when you sell, and the listing sits on a shelf that people browse without knowing you.

The shelves where this kind of product lives are real on Getly. Measured 26 September 2026, among the largest shelves: Guides & Tutorials with 154 listings and a median paid price of $12.99 (the middle half between $5.00 and $34.99), Business & Money with 150 listings at a median of $11.00 ($5.00 to $19.00), and Self-Help & Personal Development with 111 listings at $10.00 ($5.00 to $19.99). The whole catalogue holds 7,143 active listings.

Selling access instead of ownership

The reason creators reach for a membership platform is often that they want to sell access for a while, not a file forever. Getly has a mechanism for that without a membership site.

Timed access sells a period. You define up to six periods, from 1, 3, 6 or 12 month presets or a custom number of days, each with its own price. Buying again extends from the current end date, not from today, so an early renewal loses nothing. The buyer sees the end date, gets a reminder email 7 days before it, and your system can listen for the access.expiring and access.expired webhooks. The catalogue shows the cheapest active period as the price.

Measured 26 September 2026, 1.79% of active listings use timed access. It is a small share, which means a seller who uses it is still doing something most of the shelf does not.

What Getly does not do

Being plain about this saves you a migration you would regret. Getly has no lesson player, no quizzes, no course progress tracking and no built-in community. It is not a funnel builder. If those are the heart of your product, keep them where they work.

What it has instead: a marketplace listing with a file, an image and a description; a free personal page at yourname.getly.page through Getly Pages, started from one of six templates (Designer, Author, Developer, Musician, 3D artist, Coach) or Blank; and a signed sale.completed webhook carrying the order and the buyer's email, so the customer relationship can still end up in your own list.

Getting paid

Buyers pay by PayPal or cryptocurrency. Sellers are paid on the 1st and the 15th in USDT or USDC on BNB Smart Chain (minimum $5) or Tron (minimum $15, USDT only), with no bank account and no KYC. Every shop's refund window is at least 30 days; buyers request a refund from their library and Getly decides it. Current rates are on the pricing page.

Who should use which

If you sell a guided course to an audience you nurture by email, an all-in-one platform like Kajabi is built for that, and a marketplace does not replace it.

If you sell downloads, or access that simply runs for a set time, the monthly platform may be more than the product needs. Something you can do today: list every product you sell and mark each one "course" or "file". For each "file", ask whether it needs a lesson player at all. If it does not, put it on a marketplace shelf with a description that says what is included and what opens it, and see whether it finds buyers your list never reached.