Turn your food, coffee, and guest experience into a month of engaging social media content.

This professionally designed, 10-page PDF planner helps restaurant owners, café managers, and marketing teams organize their content, plan filming sessions, and post with greater consistency.

With 30 adaptable content ideas, caption starters, and daily Story prompts, you’ll have a clear starting point for showcasing your menu, introducing your team, highlighting your atmosphere, and encouraging customers to plan their next visit.

What’s Included

• 30-day content calendar: A daily theme covering food, coffee, desserts, service, team introductions, customer feedback, and behind-the-scenes moments.

• Practical filming and photography guidance: Clear suggestions for what to capture for each post.

• Suggested content formats: Recommendations for Reels, photos, carousels, Stories, and polls.

• Ready-to-adapt caption starters: Suggested wording and calls to action that you can personalize for your business.

• Daily Story prompts: Questions, polls, menu highlights, and visit reminders to support your main content.

• Weekly production workflow: A simple process for planning, capturing, preparing, publishing, and reviewing content.

• Pre-publishing checklist: Reminders to verify menu details, availability, links, permissions, and promotional information.

• Monthly performance tracker: Space to record reach, profile visits, saves, shares, reservation inquiries, and order inquiries.

• Monthly review worksheet: Identify your strongest posts and set priorities for your next content plan.

Designed for Your Business

Use the planner to give your team clear direction, reduce last-minute content decisions, and create a balanced mix of product highlights, useful information, and authentic business moments.

The calendar is undated, so you can start at any time and adapt the ideas for future months.

Who Is It For?

Restaurant and coffee shop owners, hospitality managers, social media coordinators, and freelance marketers working with food and beverage businesses.